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How To Make Money Via Blogging/Vlogging

by | Aug 19, 2023 | Blog | 0 comments

How To Make Money Blogging/Vlogging

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Earning income from blogging can prove to be a gratifying pursuit, yet it frequently demands commitment, steadfastness, and astute strategizing. To monetize your blog/vlog:

1. Choose a Niche

Choose a particular subject or niche that ignites your passion and in which you possess a deep understanding. Doing so will enable you to cultivate a focused audience and position yourself as a credible figure within that domain. Choosing a profitable niche for your blog is a crucial step in your blogging journey. Here are some steps to help you select a niche that has the potential for profitability:
  • Identify Your Interests and Passions
  • Assess Your Expertise
  • Research Market Demand
  • Check for Competition
  • Narrow Down Broad Topics
  • Understand Your Target Audience
  • Test and Validate
Remember that the most profitable niches often align with a combination of your passion, expertise, market demand, and monetization potential. Don’t rush the decision—take the time to research, evaluate, and make an informed choice that sets you up for success in the long run.

2. Types of blogs that make money

There are several types of blogs that have the potential to make money, depending on the niche, audience, and monetization strategies. Here are some popular types of blogs that can be profitable:
  • Personal Finance and Money Management: Blogs that offer advice on budgeting, investing, saving, and managing personal finances. They often monetize through affiliate marketing, sponsored content, and promoting financial products.
  • Health and Wellness: Blogs that focus on fitness, nutrition, mental health, and overall well-being. They can monetize through affiliate marketing for fitness products, selling workout plans, and promoting health-related products.
  • Travel: Travel blogs share experiences, tips, and destination guides. Monetization methods include sponsored travel, affiliate marketing for travel gear and booking platforms, and selling travel-related products or ebooks.
  • Food and Cooking: Food blogs provide recipes, cooking tips, and culinary inspiration. They monetize through sponsored content, affiliate marketing for kitchen tools and ingredients, and creating and selling recipe eBooks.


  • Lifestyle and Personal Development: Lifestyle blogs cover a range of topics, including personal growth, relationships, beauty, fashion, and more. Monetization strategies can include sponsored posts, affiliate marketing for lifestyle products, and offering online courses.
  • Parenting and Family: Parenting blogs offer advice and insights into raising children. They can monetize through sponsored content, affiliate marketing for parenting products, and creating digital resources for parents.
  • Tech and Gadgets: Tech blogs review and provide information about the latest gadgets, software, and technology trends. They monetize through affiliate marketing for tech products and sponsored reviews.
  • DIY and Crafts: Blogs that focus on do-it-yourself projects, crafts, and home improvement. Monetization methods include affiliate marketing for crafting supplies, selling DIY project guides, and sponsored content.


  • Business and Entrepreneurship: Business blogs offer advice on starting, managing, and growing businesses. They can monetize through consulting services, affiliate marketing for business tools, and selling online courses.
  • Personal Branding and Blogging: Blogs that teach others how to build an online presence, grow a blog, and monetize their content. They can make money through affiliate marketing for blogging tools, selling courses on blogging and online marketing, and offering consulting services.
  • Gaming and Esports: Blogs that cover video games, gaming reviews, and esports news. Monetization strategies include affiliate marketing for gaming products, sponsored content from game developers, and creating gaming-related content on platforms like YouTube and Twitch.
  • Home and Interior Design: Blogs that showcase interior design ideas, home decor, and renovation tips. Monetization methods include affiliate marketing for home decor products, sponsored content from home improvement brands, and offering interior design services.


Remember that the key to making money from a blog is to provide valuable and engaging content that resonates with your target audience. Choose a niche that aligns with your expertise and interests, and explore different monetization methods to find the ones that work best for your blog and audience.

3. Build a reputation

Certainly, building a reputation in your chosen niche is essential for establishing yourself as an authority and gaining credibility. Here’s a breakdown of building a reputation in few points:
  • Choose Your Niche Wisely: Focus on a specific niche where you have expertise and passion. A targeted niche allows you to showcase your knowledge and stand out more effectively.
  • Create High-Quality Content: Consistently produce valuable, well-researched, and engaging content that addresses your audience’s needs and challenges. Quality content establishes your authority and encourages repeat visitors.
  • Guest Blogging: Craft guest articles for well-established blogs within your industry. This exposes your expertise to a wider audience and establishes your credibility in front of a new readership.


  • Collaborate with Experts: Partner with well-known experts, influencers, or thought leaders in your niche for joint projects, interviews, or co-authored content. Their association can boost your reputation.
  • Networking and Engaging: Attend relevant events, conferences, and online forums to connect with others in your niche. Engage in conversations, provide insights, and share your expertise to become a recognizable presence.
  • Offer Unique Perspectives: Provide fresh insights, alternative viewpoints, or solutions that others might have missed. Demonstrating original thinking can set you apart and earn respect.
  • Maintain Continuity and Dependability: Establishing consistency is essential for fostering trust. Regularly update your blog and social media channels with valuable content. Respond promptly to comments and messages, showing your dedication to your audience.

Always keep on mind building a reputation takes time, patience, and authenticity. Be genuine in your interactions, continually seek ways to improve your knowledge, and always strive to provide value to your audience. Over time, your efforts will contribute to a strong reputation that can benefit your blog’s growth and success.

4. How to Promote and Grow throw blogging/vlogging

Promoting and growing a blog or vlog involves a combination of effective content creation, strategic promotion, and audience engagement.
  • Define Your Target Audience: Clearly understand who your content is for. Identify their interests, preferences, and challenges, so you can tailor your content to meet their needs.
  • Create Valuable Content: Produce high-quality, informative, and engaging content that addresses your audience’s pain points or provides solutions. Consistently delivering value will attract and retain readers/viewers.
  • Optimize for SEO: Implement on-page and off-page SEO strategies to increase your content’s visibility on search engines.
  • Utilize Social Media: Share your content on social media platforms where your target audience hangs out. Use a mix of text, images, and videos to promote your posts effectively.
  • Collaborate with Influencers: Partner with influencers or established bloggers/vloggers in your niche. Guest post, collaborate on videos, or co-host webinars to tap into their audience and gain credibility.
  • Utilize Visual Content: Incorporate appealing visuals, such as images, infographics, and videos, to enhance your content’s appeal and shareability.
  • Host Webinars or Live Streams: Host live events where you can interact directly with your audience, answer questions, and provide valuable insights in real-time.
  • Track Analytics: Monitor your blog’s or vlog’s performance using tools like Google Analytics and social media insights.
  • Repurpose Content: Convert your blog posts into videos or vice versa. Repurposing content allows you to reach different audience segments and maximize your efforts.
  • Offer Giveaways and Contests: Organize giveaways or contests to encourage user engagement and attract new followers.

  • Collaborate with Other Bloggers/Vloggers: Participate in roundup posts, interviews, or collaborative projects with other content creators in your niche.
  • Paid Promotion: Consider using paid advertising, such as social media ads or Google Ads, to reach a larger audience quickly. Make sure to target your ads effectively based on your audience’s demographics and interests.
  • Stay Updated: Keep up with the latest trends and changes in your niche and in the blogging/vlogging world. Adapting to new platforms and technologies can give you an edge in reaching your audience.

Consistency, quality content, and genuine engagement with your audience are key factors in the growth of your blog or vlog.

5. Monetize your content

Monetizing your content involves turning your blog or vlog into a source of income. Here are various ways to monetize your content:

Affiliate Marketing:

  • Earn a commission for each sale or action (such as sign-ups) generated through your unique affiliate links.

    • Sponsored Content:

  • Collaborate with brands or enterprises to produce content that highlights their products or services.
  • Ensure openness with your audience regarding sponsored content to uphold trust.

    • Ad Networks:

  • Join ad networks like Google AdSense or Media.net to display ads on your blog or vlog.
  • Earn money based on clicks (Cost-Per-Click) or impressions (Cost-Per-Mille) of these ads.

    • Sell Digital Products:

  • Create and sell digital products like eBooks, online courses, templates, printables, or software tools.
  • These products can cater to your audience’s needs and provide value.

    • Membership or Subscription Model:

  • Offer premium content, exclusive resources, or a community forum to subscribers.
  • Charge a monthly or yearly fee to access this premium content.

    • Freelance Services:

  • If your blog/vlog showcases your expertise (e.g., writing, design, consulting), offer your services to your audience.
  • Highlight your skills to clients.

    • Physical Products:

  • Sell physical products related to your corner. This could include merchandise, crafts, or items relevant to your content.

    • Crowdfunding or Donations:

  • Platforms like Patreon or Buy Me a Coffee allow your audience to support you through small donations.
  • Offer exclusive perks or content to your supporters as a thank-you.

    • Event Hosting:

  • Organize webinars, workshops, or online courses and charge attendees a fee to participate.
  • Share your expertise or invite guest speakers for added value.

    • Consulting or Coaching:

  • Offer one-on-one or group coaching sessions related to your niche.
  • Provide personalized guidance and expertise to your clients.

    • Selling Merchandise:

  • Create branded merchandise (t-shirts, mugs, etc.) that resonate with your audience and sell them through your platform.

    • Licensing and Syndication:

  • You can offer your content to other platforms or media sources in exchange for a fee through licensing.
  • Syndicate your content to gain exposure and earn from republished works.

    • Video Ad Revenue (For Vlogs):

  • On platforms like YouTube, you can earn money from ad revenue based on the views and engagement your videos receive.
    • Successful monetization often requires a mix of these strategies and a deep understanding of your audience’s preferences. Prioritize providing value and maintaining the trust of your audience while exploring different monetization avenues. Additionally, diversifying your income streams can help create a more stable revenue source.

    6. Advertise within your blog

    Advertising within your blog requires careful consideration to ensure a balance between user experience and revenue generation. Here’s how to effectively advertise within your blog:

    Create High-Quality Content:

  • Before adding ads, focus on producing valuable and engaging content that resonates with your audience.
  • Quality content builds trust and keeps readers coming back, even when ads are present.

    • Find Lucrative Keywords:

  • Research keywords that are relevant to your content and attract advertisers in your niche.
  • Use tools like Google Keyword Planner or SEMrush to identify keywords with higher search volumes and commercial intent.

    • Choose Ad Style and Size:

  • Select ad formats that blend well with your blog’s design and do not disrupt the user experience.
  • Common ad formats include display ads, native ads, and in-text ads. Choose sizes that fit naturally within your content layout.

    • A/B Test Your Ad Placement:

  • Experiment with different ad placements to find the most effective spots for user engagement and revenue generation.
  • Test above-the-fold vs. below-the-fold, inline vs. sidebar, and different sizes to see which performs best.

    • Consider User Experience:

  • Avoid overwhelming your readers with excessive ads. Prioritize a clean and uncluttered design.
  • Ensure that ads do not slow down your website’s loading speed.

    • Use Relevant and Non-Intrusive Ads:

  • Select ads that are relevant to your niche and audience’s interests.
  • Non-intrusive ads are more likely to be accepted by your readers and lead to better user engagement.

    • Segment Your Audience:

  • Use tools like Google AdSense or ad networks with targeting options to display ads based on user interests and behavior.
  • Personalized ads can be more effective and less obtrusive.

    • Monitor Performance:

  • Regularly analyze the performance of your ads using analytics tools.
  • Track metrics such as click-through rates (CTR), viewability, and revenue generated from different ad placements.

    • Disclose Sponsored Content:

  • If you’re displaying sponsored content or affiliate ads, always disclose that information clearly to your readers.

    • Regularly Update Your Strategy:

  • Stay up-to-date with industry trends and adjust your ad strategy accordingly.
  • As user behavior changes, be prepared to adapt your ad placement and formats.

    • Limit Ad Density:

  • Avoid overcrowding your content with ads, as it can negatively impact user experience and make your blog look spammy.
    • A user-friendly and well-balanced approach to advertising is crucial. While ads can generate revenue, they should not compromise the overall experience and value your blog provides to your audience. Prioritize maintaining a positive user experience, and use analytics to refine your ad placement strategy over time.

    7. Write sponsored content

    Writing sponsored content involves creating engaging and informative articles that promote a product, service, or brand while maintaining transparency and providing value to your audience. Here’s a step-by-step guide to writing effective sponsored content:
    • Understand the Brand and Campaign: Familiarize yourself with the brand, its values, and the specific campaign goals. Understand what the brand wants to achieve through the sponsored content.
    • Align with Your Niche: Ensure that the sponsored content aligns with your blog’s niche and is relevant to your audience. Irrelevant content can erode trust.
    • Disclose Transparency: Clearly disclose that the content is sponsored. Transparency is crucial for maintaining your audience’s trust.
    • Research and Understand the Product/Service: Gain a deep understanding of the product or service you’re promoting. This enables you to write more informed and genuine content.
    • Identify Key Messages: Work with the brand to identify the key messages they want to convey.
    • Craft a Captivating Headline: Create an attention-grabbing headline that entices readers to continue reading. Ensure it accurately reflects the content’s focus.
    • Integrate Storytelling: Use storytelling techniques to make the content relatable and engaging. Share personal experiences or scenarios that demonstrate the product’s benefits.
    • Highlight Benefits and Features: Clearly outline the product’s benefits and features. Explain how it addresses a problem or fulfills a need for your audience.
    • Provide Value: Offer valuable information, tips, or insights related to the product or topic. The content should be educational and informative, not solely promotional.
    • Include Visuals: Incorporate relevant images or videos that showcase the product in action or provide visual context.

    • Maintain Authenticity: Write in your own voice and maintain your authentic style. Don’t compromise your credibility by sounding overly promotional.
    • Use Call to Action (CTA): Include a clear call to action at the end of the content. Encourage readers to take a specific action, such as visiting the brand’s website or trying the product.
    • Review and Edit: Proofread and edit your content to ensure accuracy, clarity, and coherence.
    • Review Brand Guidelines: If the brand has specific guidelines or requirements, make sure you adhere to them while still maintaining your unique voice.
    • Submit for Approval: Send the draft to the brand for review and approval.
    • Publish and Promote: Once approved, publish the sponsored content on your blog. Distribute it on all your social media channels to ensure it reaches a wider audience.

    The goal of sponsored content is to provide value to your audience while meeting the brand’s marketing objectives. Striking a balance between authenticity and promotional messaging is key to creating successful sponsored content that benefits both you and your readers.

    8. Offer Various services

    Earning money through offering services and consulting can be a fulfilling way to monetize your skills and expertise. Here’s how to earn money through various service-based offerings:

    Offer Consulting Services:

  • Identify your area of expertise within your niche.
  • Create a professional online presence, detailing your services and benefits.
  • Offer one-on-one or group consulting sessions to help clients solve their problems.
  • Charge fees based on your experience and the value you provide.

    • Graphic Design Services:

  • Showcase your graphic design portfolio on your blog or website.
  • Offer services such as logo design, social media graphics, website design, etc.
  • Use platforms like Upwork, Fiverr, or create your own freelance service page.

    • Freelance Writing:

  • Showcase your writing skills through blog posts, articles, and guest posts.
  • Create a portfolio with a variety of writing samples
  • Join freelance platforms like Upwork, Freelancer, or ProBlogger to find writing gigs.

    • Virtual Assistance:

  • Highlight your organizational and administrative skills.
  • Offer services like email management, scheduling, research, data entry, etc.
  • List your services on platforms like Remote.co, Belay, or create your own website.

    • Classes or Workshops:

  • Identify a skill or expertise you can teach others.
  • Develop comprehensive course content and materials.
  • Offer online classes or workshops using platforms like Teachable, Udemy, or your blog.

    • Promote Your Services:

  • Use your blog and social media to promote your services.
  • Write informative posts related to your expertise to demonstrate your knowledge.

    • Showcase Testimonials:

    Collect and display testimonials from satisfied clients to build trust with potential clients.

    Networking and Collaboration:

    Collaborate with other professionals or businesses to widen your reach and offer joint services or packages.

    Set Clear Pricing:

  • Establishing pricing that is both competitive and financially rewarding for your services.
  • Be transparent about your rates to avoid misunderstandings.

    • Deliver Quality Results:

  • Focus on providing high-quality work and exceeding client expectations.
  • Happy customers are more inclined to recommend you to other people and it opens new opportunities.

    • Collect Payment Securely:

    Use secure payment platforms or invoicing tools to ensure a smooth transaction process.

    Continuously Improve:

    Stay updated with industry trends and continuously enhance your skills to deliver better results.

    Building a solid reputation and delivering value are essential to sustaining your service-based business. Over time, as you gain experience and build a client base, you can increase your rates and expand your service offerings.

    9. Produce a podcast and get a sponsor

    Producing a podcast and securing sponsors can be a rewarding way to share your expertise, entertain your audience, and generate income. Here’s a guide on how to produce a podcast and attract sponsors:

    Producing a Podcast:

    1. Choose Your Niche and Format
    2. Recording Equipment and Software
    3. Recording and Editing
    4. Branding and Artwork
    5. Choose a Hosting Platform
    6. Publishing and Promotion
    7. ngage with Your Audience

    Getting a Sponsor:

    1. Build a Strong Audience Base
    2. Know Your Audience
    3. Research Potential Sponsors
    4. Craft a Compelling Pitch
    5. Reach Out to Potential Sponsors
    6. Offer Value in Exchange
    7. Negotiate and Customize
    8. Deliver on Promises
    Attracting sponsors takes time and consistency. As your podcast gains traction and builds a loyal audience, sponsors will be more likely to see the value in partnering with you. Focus on producing quality content and fostering engagement with your listeners to make your podcast an attractive platform for potential sponsors.

    10. Income through vlogging

    Generating income through vlogging involves leveraging various revenue streams to monetize your video content. Here’s how you can earn income through vlogging:

    Sponsored or Paid Posts:

  • Partner with brands to develop sponsored content aimed at promoting their products or services.
  • Negotiate compensation based on your audience size, engagement, and niche relevance.

    • YouTube Ads:

  • Once you fulfill the eligibility criteria, you can become a part of the YouTube Partner Program (YPP).
  • Earn money through ads displayed on your videos based on views, clicks, and engagement.

    • Selling Merchandise:

  • Create and sell merchandise related to your vlog, such as branded clothing, accessories, or merchandise tied to your niche.
  • Use platforms like Teespring, Printful, or create your online store.

    • Affiliate Links:

  • Incorporate affiliate marketing by promoting products or services in your videos and including affiliate links in the video description.
  • Receive a percentage for every sale that originates from your distinct affiliate links.

    • Crowdfunding or Donations:

  • Set up platforms like Patreon, Buy Me a Coffee, or Ko-fi to allow your viewers to support your vlogging efforts through donations.
  • Offer exclusive perks or content to your supporters.

    • Selling Digital Products:

  • Develop and sell digital products like online courses, ebooks, presets, templates, or guides.
  • Capitalize on your expertise and provide value to your audience.

    • Sponsorship Deals and Partnerships:

  • Establish long-term partnerships with brands that align with your vlog’s content and values.
  • Negotiate deals for consistent promotion in your videos.

    • Product Reviews and Unboxing:

  • Review and unbox products relevant to your niche.
  • Some brands might provide products for free or compensation in exchange for your review.

    • Collaborations and Cross-Promotion:

  • Partner with fellow vloggers or influencers within your specific niche to broaden your exposure and connect with fresh audiences.
  • Cross-promotion can introduce your channel to new viewers.

    • Subscription Services:

  • Offer premium content, early access, or exclusive perks to subscribers who pay a monthly fee.
  • Platforms like YouTube’s Channel Memberships allow you to offer perks to paying subscribers.

    • Workshops and Classes:

  • Offer online workshops, classes, or tutorials on platforms like Udemy, Skillshare, or your website.
  • Share your expertise and provide valuable lessons to your audience.

    • Live Streaming and Super Chats:

  • Use live streaming platforms like YouTube Live or Twitch to engage with your audience in real-time.
  • Viewers can send super chats (paid messages) during live streams to support you.
    • Consistency, authenticity, and building a loyal audience are crucial for successful vlogging monetization. Diversifying your income streams can provide stability and allow you to cater to different segments of your audience. As you grow and adapt to your audience’s preferences, explore different ways to maximize your vlogging income.

    11. Make Money on YouTube?

    Vloggers can make money on YouTube through various revenue streams provided by the YouTube platform and external opportunities. Here are the primary ways vloggers earn money on YouTube:

    Ad Revenue (YouTube Partner Program – YPP):

    One of the most common ways vloggers earn money is through ads displayed on their videos. To qualify for the YouTube Partner Program, vloggers need to have at least 1,000 subscribers and 4,000 watch hours in the past 12 months.

    Once accepted, vloggers can enable ads on their videos and earn a share of the revenue generated from ad views and clicks.

    YouTube Premium Revenue:

    Vloggers who participate in the YouTube Partner Program also earn a portion of the revenue from YouTube Premium subscribers who watch their content. YouTube Premium subscribers don’t see ads and contribute to a separate revenue pool.

    Channel Memberships:

    Eligible vloggers can offer channel memberships to their subscribers for a monthly fee. Subscribers get access to exclusive perks like badges, emojis, custom badges, and special content.

    Super Chats and Super Stickers:

    During live streams, viewers can purchase super chats and super stickers to highlight their messages and support their favorite vloggers. Vloggers earn a share of the revenue from these purchases.

    Merchandise Shelf:

    Vloggers can showcase their official merchandise directly on their YouTube channel. Fans can purchase items like clothing, accessories, and more, and the vlogger earns a portion of the sales.

    YouTube Shorts Fund:

    If you create engaging and popular YouTube Shorts, you might be eligible for a share of the YouTube Shorts Fund, which rewards creators for their short-form content.

    Sponsored Content:

    Vloggers can collaborate with brands for sponsored content where they promote products or services in their videos. Brands pay vloggers for their endorsement, and these partnerships should be disclosed to maintain transparency.

    Product Reviews and Unboxings:

    Brands might send vloggers products to review or unbox on their channel. Vloggers might receive compensation or keep the products as part of the arrangement.

    Crowdfunding and Donations:

    Vloggers can encourage viewers to support their content through platforms like Patreon, Buy Me a Coffee, or Ko-fi. Viewers donate money to vloggers as a token of appreciation for their content.

    Branded Content:

    Vloggers may partner with brands for long-term collaborations, becoming brand ambassadors. These collaborations involve creating consistent content related to the brand over a period of time.
    Building a successful vlogging channel takes time, dedication, and a strong connection with your audience. It’s often beneficial to diversify your income streams to create a stable revenue source and adapt to changes in the YouTube platform or the market.

    12. Types of vlogging income you must know

    Selling Video LUTs:

    Video Look-Up Tables (LUTs) are color grading presets used to enhance the visual aesthetics of videos. Vloggers with a knack for video editing can create and sell their custom LUTs. These LUTs offer a specific color palette and mood, allowing other content creators to achieve a cinematic look for their videos. Selling Video LUTs can be a lucrative revenue stream, especially for vloggers who excel in video editing and want to share their unique style with others.

    Selling Photo Presets:

    Photo presets are pre-defined settings for photo editing software, such as Adobe Lightroom. Vloggers who are skilled in photography can develop and sell presets that enable other photographers to quickly apply consistent and professional edits to their images. Selling photo presets can cater to a wider audience, including photography enthusiasts and social media influencers who want to enhance the visual quality of their photos.

    Selling Vlogger Kits:

    Vlogger kits encompass a variety of resources aimed at assisting aspiring vloggers in their content creation journey. These kits may include customizable templates for video intros, lower-thirds, graphics, music tracks, and more. By offering vlogger kits for sale, experienced vloggers provide newcomers with valuable tools that streamline their content creation process. Vlogger kits can be particularly appealing to those who are just starting and seek ready-made assets to enhance their videos’ professional look.

    Monetizing vlogging efforts requires a comprehensive approach that goes beyond traditional income streams. By exploring avenues like ad revenue, sponsorships, affiliate marketing, merchandise sales, and more, vloggers can create diverse income sources that contribute to their overall earnings. Diversification is crucial for building a stable and sustainable income from vlogging. By continuing to learn, refine your approach, and engage with your audience, you can maximize your potential for generating income through your vlogging endeavors.

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