Android or IOS where to Marketize your Digital Advertisement
Android or IOS where to marketize your advertisement is the main question that appears in the mind while doing digital marketing. We post an advertisement on the digital market in order to get maximum leads and maximum conversion. But we literally forget the foremost thing that where should we place our advertisement.
There are loads of internet users, so we must know that which segment has the maximum purchasing power. We post to different good PR websites and generate maximum reach. But this is not just the only thing that should be kept in mind. We must know who gives the value to our advertisement.
Many internet users use internet through various devices. Some use it through their laptops & tablets, some use it from their desktops but most of the people use it through their mobile phones.
These days there are two major platforms i.e. IOS and Android.
Apple iPhones consists of IOS and other mobiles apart from Apple iPhones consist of Android platforms.
Apple has recently launched its major phone i.e iPhone X and comes with a very good cost. Same goes with the Android family, Samsung Galaxy S8 also comes with unique features at a variable cost.
But you must be thinking why am I telling you these mobile specifications, right?
If you belong to digital marketing team or digital marketing experts then this article is just right for you.
You can get an optimum response to your next digital advertisement just by knowing which is the best platform to set your ad. Android or IOS?
The answer is here. On an average, 11% of the Android user do monthly purchases through their mobiles. On the other hand 34.5% average IOS user purchase products and services through their mobile phones.
In this race, IOS platform wins. The difference is almost 3 times than an android user.
Next question in your mind would be, So what if the Android user loses in this purchasing competition?
The answer is straightforward. If you wish to place your products or services advertised on the internet, we will suggest you keep your target market towards the mobile users. Mobile users tend to give a better response to your advert than any other electronic device.
Google Adwords and Facebook, they both have an option for your advert to target a particular market. You can even check it from the below image.
Last but not the least, if you have a question on Android or IOS where to marketize your digital advertisement then you can opt for ios platform majorly to marketize your digital advertisement.
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